There’s no shortage of tools that can give you a website “grade.” Platforms like SEMrush and SEObility are great — but they only tell part of the story. Our approach leans into Google Search Console as the prime source of truth, supported by custom data exports that span weeks, months, or even years.
We are also GA4 experts and will identify any events or recordings that may need further attention or checks – and, if you grant us access, we will also take a thorough look round your GA4 account admin to ensure the correct configuration for your site and that the settings are appropriate to your sites traffic volume.
In all our audits we combine platform data with human context — comparing historical trends, segmenting by page types or templates, and mapping it back to intent. The result? Audits that don’t just tick boxes — they tell you how to improve based on your actual performance, not someone else’s benchmarks.
Behind every strong site is a solid technical foundation. Our audit services include a deep dive into:
Plugin and CMS configurations
Site speed, performance bottlenecks, and Core Web Vitals
Indexation and crawl health
Structured data, metadata quality, and accessibility
Mobile responsiveness and UX inconsistencies
Security layers and hosting considerations
We’ll identify friction points that might be invisible to content or SEO eyes — the kind of things that actually impact visibility, trust, and conversions.
The sections of an audit are customisable and tailored to your most specific need – you may for example, require audit services that have a focus on technical or content areas. Aside from offering a full site audit AVF Digital can also offer a unique tool – providing a content strategy audit – this is the ultimate content in context to intent visualisation experience. It is also great for project management and presenting to the board.
Below are some past audit examples – providing you with an indication of the depth of focus and how we present to focus on the key actionable insights. Whilst providing a long-term action plan – each audit also provides Quick Wins – tasks that can be implemented on day one and that will serve to boost the site – either in terms of traffic or visibility and position.
Take a look back through some of these useful articles providing information on the GA4 properties as they evolved during 2022 to present day. I have also written an article on some of the recent and updated GA4 features as of March 2025 and will continue to provide information into the evolvements as they occur.
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