Well AI is here and some of us are looking at adding AEO to the list of acronyms we are able to provide our customers – this AI chat is a direct pick-up – bar a couple of typos!
Tag: instructive
Some of the complexities and advancements in data, reporting and identities are only just starting to populate GA4 reports – it is also highlighting the importance of understanding the GA4 platform and the insights and competitive advantages it can, if implemented correctly can provide.
GA4 is evolving with more advanced features for reporting, retargeting and assessing your user and customer behaviours. The New Lead Acquisition and Disqualification and Loss reports are a brilliant addition to your reporting tool set.
GA4 has evolved quite considerably during the latter part of 2024 and 1st quarter of 2025. See some of the best new features and admin panel settings
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CTA Examples and ideas
Crafting effective calls-to-action (CTAs) is vital across various channels, however, landing page optimisation and specifically, quality CTAs is crucial to encourage engagement. What is a CTA? A Call-to-Action is a prompt or directive aimed at encouraging a specific action from the audience. CTAs are typically concise and action-oriented, designed to capture the audience’s attention and […]
The SEO colour wheel theory is different to the colour wheel. Understand how this SEO model structures site content in accordance to intent and topic alongside performance data.
Top Tips for website design – including the benefits achievable through the stages of content, design and planning. The importance of getting SEO consultation on your site at the start of your project to ensure optimal results.
Top Tips for getting to grips with google analytics training, GA4 property configuration and additional links and resources provided to check and book training, reporting and consultation services.
In order to complete a content SEO project with any degree of success there are resources and stages that you should plan for. Utilise a content colour wheel to create a content marketing plan.
Utilise the SEO Colour Wheel Theory to fine-tune your content strategy and SEO formula.
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Types of SEO
Understand the different types of SEO in more detail and the different packs of SEO available to you freelance.
Top Tips for setting up and configuring your GA4 Dashboard, how to customise reports and summary cards and much more!
Planning your marketing Campaigns – it requires a clear mind, an organised approach and determined actions and dilligence to stick to the timings…. Get your CTAs, landing pages, USPs and structure sorted and add plenty of Coffee!