about
My career can be categorised into three main streams of activity –
>> Marketing – with more than 8 years spent working in agency environments, I have worked up from AM positions through to development and most recently DPM roles, a specialism in areas of analysis and SEO, content and campaign -but with true ‘generalist’ capabilities – making me a supportive and knowledgable team leader familiar with agile, waterfall and collaborative deliveries.
I have worked client-side and agency with many corporate and multi-nationals – this experience across digital marketing and DEV with my most recent years specialising in analysis and SEO. I hold certification across areas such as sales management, many google certificates and CPD qualifications within marketing and digital marketing.
>> Foods, Health and Catering have led to numerous Food and Beverage and Hospitality projects and also many roles in this sector to fund some more entrepreneurial projects! I have acquired a plethora of certifications and qualifications in areas of health, fitness, nutrition, and cheffing to name a few!
>> My entrepreneurial works have allowed me to work in many development roles – both DEV and product development, packaging and marketing – very much a start-up mentality with experience through sectors that identify as artisanal, quality, and hand-made. This link takes you through to an old site with some design portfolios.
It can be a difficult task to find a freelancer that is truly able to complement your existing team and bring additional efficiencies to your team – I am confident across a range of specialisms and with the varied range of experience as detailed here – am able to bring specialist knowledge across a number of sectors and specialist service deliveries. This experience spans from 2001 and includes periods working within agencies as well as direct client-side positions, with direct implementation responsibilities as well as co-ordinating and managing agency service.
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Role | Company | Year | Responsibilities |
---|---|---|---|
Freelance (DPM & SEO Specialist) | Freelance | 2019–today | Specialising in SEO, technical audits, web projects, GA4 migration, digital strategy, and DPM. (SEO Freelancer) |
Freelance (Marketing & Creative) | Various Clients (Contract & Freelance) | 2014–2019 | Focused on creative projects, project management, and general marketing management. Managed campaigns, website builds, branding, and content strategy. (Marketing) |
Marketing & Members Consultant | Institute of Acoustics | 2018 | Digital marketing strategy, website development, content creation, social media, PPC campaigns. |
Project Manager BDD | iQ Commerce Ltd. | 2006–2014 | Business development, branding, product reach, multi-project coordination, digital & print design. (About Me) |
BDM | Rossett Hall Hotel (Best Western) | 2006–2007 | Sales, event management, web design, campaigns and creative management, CRM system improvements. (Graphic Design) |
Sales & Marketing Manager | Manchester Business School - Uni of Wales | 2005–2006 | Sales, marketing, product development, internal communication strategies. |
Special Projects Manager | Conrad/Artavia | 2001–2004 | SEO, PPC campaigns, National and regional press, media buying, financial reporting, CRM, creative direction, project management. |
You will find a few links to other freelancers on this site currently, I have worked in many teams and in DPM roles over the years and will source someone appropriate to assist with any specialist area – such as copy writing – however, my address book is good and growing – so from prototype and product design, through to copywriting and Devs – I can be of assistance with most project types! If you are in the process of hiring and need some guidance on freelancer interview questions it is also worth getting in touch.
Check back soon to access a freelance directory.
Gifts
If you are in the gift, house, home speciality foods and design spaces, I have relevant experience in building out ecommerce channels, digital marketing, branding and trade events.
If you are trying to find a freelancer – I am able to plan and deliver from brand and design aspects as well as from the data-driven tracking and analysis – this allowing a unified and comprehensive approach to campaign planning – one that allows you to deliver appropriate messaging across channels and drive D2C sales along-side building out your business and wholesale.
Additional Links and Design Portfolios – *coming soon.
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