WEBSITE DEVELOPMENT
creative-engaging-TECHNICAL
Anything is possible, as we get more connected and faster, the possibilities evolve and it is now truly up to you what your site does – budget dependent. It is however, the most important tool in the box – treat it as such and budget for updates – we plan the scalability from the start.
I offer freelance wordpress design and development services and provide consultation on areas of technical SEO as well as content. I provide a digital marketing perspective to the design process to ensure you get a site that looks good, feels good and performs the current site, business and marketing requirements at speed!
ORIGINAL DESIGN
Design + development
for outstanding websites
Web design, beyond the front end design – what does your website do?
What do you want it to do? What do your customers want or, do they even know what that is yet?
Landing pages are a vital element to every site, however, it amazes me how many sites are, just a collection of landing pages – and how many of these look the same.
Architecture, tools, value propositions, user-generated content and content marketing all require the site to hold it together – let us design and build, and evolve your #1 asset. Budget is the deciding factor – anything is possible – but some things cost more than others, however, your site requires priority budget and management and evaluation 365 days of the year. If you are looking for a freelance wordpress designer – I work extensively across London, Berks, Bucks, Herts, Essex, Suffolk and Cambs. I can also work with Magento and other platforms, and with extensive experience I can improve your WordPress SEO alongside defining the strategies to drive traffic of value. Additionally I am able to guide you to winning landing pages, developing CRO strategies and campaigns that help you to translate your business model to successfully perform within the digital channels that dominate. Creating winning customer journeys that convert and provide expert design services across site, social, video and more.
If you are looking to evaluate your current site, prior to making the leap to a completely new site design, I would strongly suggest you take a look at the following page on Content SEO and learn to adopt the SEO colour wheel theory.
function meets design
Creativity and ideas are what excites me in website development – always backed by thorough research.
Your competition, the market and sector space, are fully analysed as well as exploring the creative possibilities fully.
Connecting clever content with user journeys and pushing the boundary between function, speed and design.
Below you will find a range of design capabilities and more portfolios can be provided upon request.
Freelance
WordPress
DESIGNS
I have designed, built and project managed across a range of different environments – and completed large complex resource heavy builds, eCommerce and small business sites. I always provide research and analysis at the start of any project and provide a choice of page designs to choose from, I can advise on integrations and MAP to further improve business process, customer relations and the sales process. I provide a base level of SEO as standard within all my website dev projects and specialise in areas of content, technical SEO and marketing performance and can provide a full suite of these services if so required.
I am based in the UK and just outside of London – with smaller projects I can handle all elements of website development myself. However, I also work with agencies and other freelancers and can outsource specialist services and copywriting if required.
I am able to create original infographics and develop vector and SVG images for micro animations and styling, do basic video editing and complex campaign planning. As well as advice on user journeys and the optimal techniques for your business to encourage engagement, dwell time and conversions. Various updates in 2024-2025 are making CTR and engtagement key areas to focus and I have majored in the GA4 migrations and can provide expertise in tracking and google Analytics.
- CONCEPTS
- BRANDING
- DESIGN
- MONETISATION
- CONTENT
- FUNCTION
Planning your site
Briefing in Your WordPress Project
for Awesome websites
For those of you with a budget between 5-15k you may find this pod a worthwhile listen, just to refresh the mind and hopefully relay some of the most vital elements of briefing a successful web design project. Additionally, as both a site designer and freelance WordPress SEO expert – you may be surprised to know how many migrations or replacement site builds struggle due to prior planning on the SEO not being completed properly. A vital stage for any established site, even if you are expecting there to be minimal page disruptions, the chances are, there will be much opportunity to enhance and improve. Additionally, proper mapping of the existing site pages is essential. A content audit is a particularly good place to start.
For more advanced development resources please visit the AVF knowledge hub.
Use these links to access purchase links. After purchase you will be contacted for a scoping session. If the payment facility is not working it means I have no current availability. You are welcome to call or WhatsApp instead of purchasing online.
What can a freelance WordPress Developer do?
A freelance WordPress developer can assist you with all elements of redesigning and optimising your website. Custom or purchased themes can be utilised with custom or templated page designs and built to work on a recommended framework of plugins or hard-coded elements to provide functionality. One of the biggest site owner benefits of WordPress is an easy-to-navigate CMS system.
How much does Web Development cost?
Typical costs vary widely and the specification of your website at the initial scoping and quoting phase is essential to allow you to factor in other costs of specialists. Annie Veale Freelance offers hybrid services in both creative and technical areas allowing your new site to have advanced SEO and migration services built-in alongside advanced ecommerce tracking GA4 events, plus media and content services. Built bespoke to order an AVF site is a premium asset purchase that will come ready for the AI era.
