{"id":406,"date":"2025-03-05T18:02:32","date_gmt":"2025-03-05T18:02:32","guid":{"rendered":"https:\/\/annieveale.com\/case-studies-and-clients\/?page_id=406"},"modified":"2026-08-06T14:18:16","modified_gmt":"2026-08-06T14:18:16","slug":"case-studies","status":"publish","type":"page","link":"https:\/\/annieveale.com\/case-studies-and-clients\/","title":{"rendered":"Case Studies"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"406\" class=\"elementor elementor-406\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9a4cb8 e-flex e-con-boxed e-con e-parent\" data-id=\"b9a4cb8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34fd7e4 elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu\" data-id=\"34fd7e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;svg aria-hidden=\\&quot;true\\&quot; class=\\&quot;e-font-icon-svg e-fas-caret-down\\&quot; viewBox=\\&quot;0 0 320 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-34fd7e4\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-514\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-websites\/\" class=\"elementor-item\">Freelance WordPress<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-515\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-seo-expert\/\" class=\"elementor-item\">SEO Freelancer<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-641\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-marketing\/google-analytics-freelancer\/\" class=\"elementor-item\">GA4 Freelancer<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-516\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-marketing\/content-strategy-and-analysis\/\" class=\"elementor-item\">Content Audits<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-755\"><a href=\"https:\/\/www.annieveale.com\/WP\/website-audit-freelancer\/\" class=\"elementor-item\">Website Audits<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-has-children menu-item-416\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/\" class=\"elementor-item\">Case Studies<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-511\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/seo-case-studies\/\" class=\"elementor-sub-item\">SEO Case Studies<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-512\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/web-design-and-development-case-studies\/\" class=\"elementor-sub-item\">WEB design and development Case Studies<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-513\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/ga4\/\" class=\"elementor-sub-item\">GA4<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-510\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/sectors\/\" class=\"elementor-sub-item\">Sectors<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-918\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/web-dev-portfolio\/\" class=\"elementor-sub-item\">WEB DEV PORTFOLIO<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-517\"><a href=\"https:\/\/www.annieveale.com\/WP\/information\/\" class=\"elementor-item\">Information<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-509\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/get-social-with-avf\/\" class=\"elementor-sub-item\">Get social with AVF<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-417\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/art-cards\/\" class=\"elementor-sub-item\">Art Cards<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-731\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/foodie-cards-and-invites\/\" class=\"elementor-sub-item\">Foodie Cards and Invites<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu Toggle\" aria-expanded=\"false\">\n\t\t\t<svg aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--open e-font-icon-svg e-eicon-menu-bar\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M104 333H896C929 333 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id=\"menu-2-34fd7e4\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-514\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-websites\/\" class=\"elementor-item\" tabindex=\"-1\">Freelance WordPress<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-515\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-seo-expert\/\" class=\"elementor-item\" tabindex=\"-1\">SEO Freelancer<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-641\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-marketing\/google-analytics-freelancer\/\" class=\"elementor-item\" tabindex=\"-1\">GA4 Freelancer<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-516\"><a href=\"https:\/\/www.annieveale.com\/WP\/freelance-marketing\/content-strategy-and-analysis\/\" class=\"elementor-item\" tabindex=\"-1\">Content Audits<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-755\"><a href=\"https:\/\/www.annieveale.com\/WP\/website-audit-freelancer\/\" class=\"elementor-item\" tabindex=\"-1\">Website Audits<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-has-children menu-item-416\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/\" class=\"elementor-item\" tabindex=\"-1\">Case Studies<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-511\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/seo-case-studies\/\" class=\"elementor-sub-item\" tabindex=\"-1\">SEO Case Studies<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-512\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/web-design-and-development-case-studies\/\" class=\"elementor-sub-item\" tabindex=\"-1\">WEB design and development Case Studies<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-513\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/ga4\/\" class=\"elementor-sub-item\" tabindex=\"-1\">GA4<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-510\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/sectors\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Sectors<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-918\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/web-dev-portfolio\/\" class=\"elementor-sub-item\" tabindex=\"-1\">WEB DEV PORTFOLIO<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-517\"><a href=\"https:\/\/www.annieveale.com\/WP\/information\/\" class=\"elementor-item\" tabindex=\"-1\">Information<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-509\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/get-social-with-avf\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Get social with AVF<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-417\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/art-cards\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Art Cards<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-731\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/foodie-cards-and-invites\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Foodie Cards and Invites<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ae0b26c e-flex e-con-boxed e-con e-parent\" data-id=\"ae0b26c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ba94f1 elementor-widget elementor-widget-spacer\" data-id=\"6ba94f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-432e51f elementor-widget elementor-widget-heading\" data-id=\"432e51f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TYpes of Contracts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f42c959 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f42c959\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe5997f elementor-widget elementor-widget-text-editor\" data-id=\"fe5997f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This page is designed to help you navigate the work I do, by sector, specialism and also to provide you with an approximate way to establish expectations on what can be achieved in relation to budgets and size of business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0d6fec e-flex e-con-boxed e-con e-parent\" data-id=\"f0d6fec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-201c191 e-con-full e-flex e-con e-child\" data-id=\"201c191\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c009f3 elementor-widget elementor-widget-wp-widget-categories\" data-id=\"6c009f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-categories.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5>Categories<\/h5><nav aria-label=\"Categories\">\n\t\t\t<ul>\n\t\t\t\t\t<li class=\"cat-item cat-item-62\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/a-year-of-digital-performance\/\">a year of digital performance<\/a>\n<\/li>\n\t<li class=\"cat-item cat-item-12\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/ga4\/\">GA4<\/a>\n<\/li>\n\t<li class=\"cat-item cat-item-13\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/sectors\/\">Sectors<\/a>\n<\/li>\n\t<li class=\"cat-item cat-item-14\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/seo-case-studies\/\">SEO Case Studies<\/a>\n<\/li>\n\t<li class=\"cat-item cat-item-15\"><a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/category\/web-design-and-development-case-studies\/\">WEB design and development Case Studies<\/a>\n<\/li>\n\t\t\t<\/ul>\n\n\t\t\t<\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8884701 e-con-full e-flex e-con e-child\" data-id=\"8884701\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_rotateZ_effect&quot;:&quot;yes&quot;,&quot;motion_fx_rotateZ_direction&quot;:&quot;negative&quot;,&quot;motion_fx_rotateZ_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_rotateZ_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3d0860 elementor-widget elementor-widget-image\" data-id=\"d3d0860\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_rotateZ_effect&quot;:&quot;yes&quot;,&quot;motion_fx_rotateZ_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_rotateZ_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words-1024x1024.jpg\" class=\"attachment-large size-large wp-image-579\" alt=\"branded pen\" srcset=\"https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words-1024x1024.jpg 1024w, https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words-300x300.jpg 300w, https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words-150x150.jpg 150w, https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words-768x768.jpg 768w, https:\/\/annieveale.com\/case-studies-and-clients\/wp-content\/uploads\/2025\/03\/Content_writing_the_power_of_words.jpg 1150w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f04fd8c e-flex e-con-boxed e-con e-parent\" data-id=\"f04fd8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77d3315 elementor-posts--thumbnail-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"77d3315\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1052 post type-post status-publish format-standard has-post-thumbnail hentry category-sectors category-web-design-and-development-case-studies tag-property\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/homes-and-property\/\" >\n\t\t\t\tHOMES and property\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 9, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 9, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Case Study \u2014 Air Conditioning Installation \u00b7 Annie Veale Freelance Case study \u00b7 Dev + Technical \u00b7 SEO \u00b7 Local<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/homes-and-property\/\" aria-label=\"Read more about HOMES and property\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1021 post type-post status-publish format-standard has-post-thumbnail hentry category-a-year-of-digital-performance\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/lifestyle\/\" >\n\t\t\t\tLifestyle business organic search performance\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 7, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 7, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Wedding &amp; Function Band \u2014 A Year of Search Performance Search Performance Report \u00b7 Wedding &amp; Function Band \u00b7 East<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/lifestyle\/\" aria-label=\"Read more about Lifestyle business organic search performance\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-955 post type-post status-publish format-standard has-post-thumbnail hentry category-web-design-and-development-case-studies\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/live-band\/\" >\n\t\t\t\tLive Band\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tJuly 16, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 7, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Case Study \u2014 Wedding &amp; Function Swing Band \u00b7 Annie Veale Freelance Case study \u00b7 Dev + Technical \u00b7 SEO<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/live-band\/\" aria-label=\"Read more about Live Band\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-928 post type-post status-publish format-standard has-post-thumbnail hentry category-a-year-of-digital-performance\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/a-year-of-performance-wins\/\" >\n\t\t\t\tA year of performance wins\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tJuly 16, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 7, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>SEO Results in 12 months The stats below show what a committed investment in SEO can deliver &#8211; both in<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/a-year-of-performance-wins\/\" aria-label=\"Read more about A year of performance wins\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-807 post type-post status-publish format-standard has-post-thumbnail hentry category-a-year-of-digital-performance category-sectors category-seo-case-studies tag-consultancy tag-professional-service tag-saas\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-a-year-of-search-performance\/\" >\n\t\t\t\t2025 A year of search performance\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tNovember 10, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 7, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>The digital landscape has had some huge changes to contend with this year, some big core updates and changes to cookies that affect core code areas as well as marketing reporting. Add to this advances in AI and the the emergence of chat search and the need to get serious about spamming and content scraping &#8211; and its fair to say we&#8217;ve all been kept busy &#8211; very busy!<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-a-year-of-search-performance\/\" aria-label=\"Read more about 2025 A year of search performance\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-772 post type-post status-publish format-standard hentry category-ga4 category-sectors category-seo-case-studies category-web-design-and-development-case-studies tag-healthcare\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-start-up-design-marketingseo\/\" >\n\t\t\t\t2025 Start-UP Design, Marketing,SEO\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 29, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tNovember 21, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Starting up a business can be a daunting task for many, often even more so for established business owners. Digital marketing is a constantly evolving environment and faced with branding across owned digital channels as well as organic and paid for advertising &#8211; it can be hard to know which way to turn.<\/p>\n<p>My case studies can demonstrate business acumen, project management, consultancy and the ability not only &#8216;roll up the sleeves&#8217; and complete complex skilled creative and technical challenges but also manage and execute campaigns, strategy and reporting.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-start-up-design-marketingseo\/\" aria-label=\"Read more about 2025 Start-UP Design, Marketing,SEO\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-758 post type-post status-publish format-standard hentry category-ga4 category-sectors category-seo-case-studies category-web-design-and-development-case-studies tag-healthcare\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-digital-pr\/\" >\n\t\t\t\t2025 Digital PR\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 29, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 29, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Digital PR in the form of media outreach, content writing and where possible inclusion of links is an important part of SEO, particularly local SEO. It is hard for us to demonstrate due to client confidentiality and therefore this &#8216;case study&#8217; provides you with an example of my content and outreach work, completed for my own site in an area I specialise &#8211; GA4, GTM tracking and the associated reporting.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2025-digital-pr\/\" aria-label=\"Read more about 2025 Digital PR\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-458 post type-post status-publish format-standard hentry category-ga4 category-sectors category-seo-case-studies category-web-design-and-development-case-studies tag-ecommerce tag-healthcare\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2023-seo-ppc\/\" >\n\t\t\t\t2023-SEO-PPC\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tMarch 6, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tAugust 9, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Case Study \u2014 Healthcare PPC &amp; SEO Crisis Management \u00b7 Annie Veale Freelance Case study \u00b7 Strategy \u00b7 PPC \u00b7<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/2023-seo-ppc\/\" aria-label=\"Read more about 2023-SEO-PPC\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-431 post type-post status-publish format-standard hentry category-ga4 category-sectors category-web-design-and-development-case-studies tag-bands tag-lifestyle tag-weddings-music\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/annieveale.com\/case-studies-and-clients\/lifestyle-websites-music\/\" >\n\t\t\t\tLifestyle Websites &#8211; Music\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tMarch 5, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tMarch 6, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>This WordPress website design and development project was delivered in the february of 2025. A fairly simple project, but tight<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/annieveale.com\/case-studies-and-clients\/lifestyle-websites-music\/\" aria-label=\"Read more about Lifestyle Websites &#8211; Music\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TYpes of Contracts This page is designed to help you navigate the work I do, by sector, specialism and also to provide you with an approximate way to establish expectations on what can be achieved in relation to budgets and size of business.<\/p>\n","protected":false},"author":1,"featured_media":412,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-406","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/pages\/406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/comments?post=406"}],"version-history":[{"count":21,"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/pages\/406\/revisions"}],"predecessor-version":[{"id":1005,"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/pages\/406\/revisions\/1005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/media\/412"}],"wp:attachment":[{"href":"https:\/\/annieveale.com\/case-studies-and-clients\/wp-json\/wp\/v2\/media?parent=406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}